Clinique All About Shadow Single in Deep Dive: Review and Swatches

Clinique has been launching quite a few new things lately, including brand new eye shadows! Here is the deal: For the single shadows, they are $15 each, come in three finishes, which are Soft Matte, Soft Shimmer, and Super Shimmer, with a total of 30 shades. These are said to be long wearing, ophthalmologist tested and come with a sponge tip applicator and a mirror. Apparently they have pretty much done an overhaul on their old shadow formula! 

 My pick from the new singles is the color "Deep Dive" which I couldn't ignore or put down. It is a deep, rich blue and is in the Soft Shimmer category. 

 

It isn't the highest pigment level, but it applies much more smoothly and opaquely than their old shadows. The color is fun and a little more complex than your average blue shadow, and it layers well.

 

 

Here is "Deep Dive" taken with a flash. It has a nice shimmer to it, but no glitter chunks. These do not wear amazingly well alone, but I always advise wearing primer anyway. With primer, you can get all day wear out of the Clinique All About Shadow Singles.

 

I think this color is a perfect jewel tone for fall. Have you tried any of Clinique's re-vamped eye shadows yet?